In an industry currently crowded with 'side-hustle' businesses and hobbyists, Salem Balloons and Flowers stands apart as a credentialed design firm. Our studio is led by Ester, a designer with a 19-year international legacy and a professional degree in Interior Decoration from UNIS University.

We believe that high-stakes corporate environments require more than just 'balloons'; they require an understanding of spatial flow, color theory, and architectural scale. While newer businesses often appear overnight and vanish just as quickly, we offer the stability of nearly two decades of mastery. When you hire SBF, you are hiring a credentialed partner who has spent a lifetime perfecting the art of the installation.

The Client: Acura of Salem & Mercedes-Benz of Salem

The Challenge: Creating coordinated Independence Day displays across two luxury automotive dealerships while maintaining each showroom's distinct customer experience. The goal was to support the holiday sales event with festive décor that complemented the architecture, enhanced the customer journey, and reinforced each dealership's premium brand image.

The Installation Scope:A multi-location seasonal showroom activation including:

• Large illuminated "4TH OF JULY SALE" marquee letter display visible from outside the Acura showroom.

• Patriotic organic balloon installations throughout the Acura sales floor.

• Architectural staircase balloon garland at Mercedes-Benz of Salem.

• Coordinating floral styling for the Mercedes-Benz customer refreshment area.

• Professional installation, styling, and post-event removal.

The Solution: Rather than applying identical décor to both dealerships, we designed installations tailored to each environment. At Acura of Salem, the illuminated marquee display became the centerpiece of the holiday promotion, drawing attention from both showroom visitors and passing traffic. At Mercedes-Benz of Salem, the focus shifted toward enhancing the customer experience with elegant architectural balloon styling and seasonal floral décor that complemented the dealership's contemporary interior.

The Professional Touch: By combining large-scale promotional displays with thoughtfully styled customer spaces, both dealerships received cohesive seasonal installations that reflected their individual identities while supporting the same Independence Day campaign. Every element, from marquee letters and balloon artistry to floral accents, was designed to integrate naturally with the architecture and elevate the showroom experience.

The Client: Oregon Hospitality Foundation (Statewide Competition)

The Challenge: Transforming a vast convention center floor into a prestigious "Main Stage" environment worthy of the next generation of culinary leaders.

The Solution: We engineered a massive, two-story marquee display featuring a crisp, geometric silhouette. This was supported by a curated welcome area that managed guest flow and set a professional tone from the moment of entry.

The Professional Touch: The "Magazine" Photo Experience. We designed an interactive, 3D "Prostart" magazine cover. By combining editorial typography with premium florals, we created a high-engagement brand activation that became the most photographed moment of the championship.

From concept development and sourcing to installation and styling, this project brought together florals, produce, branding, and experiential design to support a successful Jo Malone London retail activation inside Nordstrom Portland.